TaylorMade is very well regarded in the golf industry. The reputation they have was earned, not given.  TaylorMade's inception introduced the metal wood to the golf world, which was a monumental leap forward in golf wood technology. They have retained that spirit of innovation with every new release, from the speed pocket that debuted on the JetSpeed line, the twist face that debuted on the M3 line, or the moveable weights feature that debuted on the R7 line. Not to mention the determination and courage to experiment with raw materials; steel on the Pittsburgh Persimmon, graphite composite on the M1, and carbon fiber on the Stealth. At the time of publication, carbon fiber is the material du jour, found on their 2024 series, the Qi10. The innovative features aren't inconsequential either, for the most part each innovation has performed well. So well, in fact, that each new release has consistently found it's way into tour players bags. TaylorMade is clubs rank fourth in the amount of tour players bagging their clubs. For these reasons there are many people that have become fiercly loyal to the TaylorMade brand. So if you are looking for your first TaylorMade club, beware you might just love it and join the horde of loyal fans.